CLX

SELL

Clorox Company (The)

Consumer Defensive · Rank #358 · Analyzed Jul 13, 2026

$96.56

Current Price

$77.40

Intrinsic Value

-19.8%

Upside/Downside

1.5/10

Score

1.5/5

Quality

Analysis Summary

Valuation Consensus0/2 methods agree

Quality Score1.5/5.0

Framework RatingSELL

Price vs Intrinsic ValueOvervalued by 19.8%

Fair Value Range

Low$45.76

Base (IV)$77.40

High$82.95

Entry Points

Conservative$32.03

Moderate$45.76

Aggressive$54.18

Quality & Moat Breakdown

Return on Equity546.1% → 1.0/1.0

Debt LevelD/E 4876 → 0/1.0

Revenue QualityGrowth -3.8%, margin Δ+7.6% → 0/1.0

Moat Strength2.0/5 → 0/1.0

Profit Margins11.2% → 0.5/1.0

Methodology

This analysis uses a unified valuation framework combining three methods, Discounted Cash Flow (3-scenario), Earnings Power Value, and Asset Valuation, with a quality scoring overlay. A stock needs 2/3 valuation methods to agree and a quality score ≥ 3.5/5 for a BUY rating.

Learn how this framework works →

This is a personal analysis tool, not financial advice. Do your own research before making investment decisions.