ROL

SELL

Rollins, Inc.

Consumer Cyclical · Rank #180 · Analyzed Apr 20, 2026

$55.00

Current Price

$23.90

Intrinsic Value

-38.2%

Upside/Downside

3/10

Score

3/5

Quality

Analysis Summary

Valuation Consensus0/3 methods agree

Quality Score3/5.0

Framework RatingSELL

Price vs Intrinsic ValueOvervalued by 38.2%

Fair Value Range

Low$2.28

Base (IV)$23.90

High$33.97

Entry Points

Conservative$2.28

Moderate$13.09

Aggressive$23.90

Quality & Moat Breakdown

Return on Equity38.9% → 1.0/1.0

Debt LevelD/E 76 → 0/1.0

Revenue QualityGrowth 10.8%, margin Δ+0.3% → 1.0/1.0

Moat Strength2.5/5 → 0.5/1.0

Profit Margins14.0% → 0.5/1.0

Methodology

This analysis uses a unified valuation framework combining three methods — Discounted Cash Flow (3-scenario), Earnings Power Value, and Asset Valuation — with a quality scoring overlay. A stock needs 2/3 valuation methods to agree and a quality score ≥ 3.5/5 for a BUY rating.

Learn how this framework works →

This is a personal analysis tool, not financial advice. Do your own research before making investment decisions.