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WSM
SELLWilliams-Sonoma, Inc.
Consumer Cyclical · Rank #272 · Analyzed Apr 20, 2026
$198.69
Current Price
$109.75
Intrinsic Value
-27.8%
Upside/Downside
2/10
Score
2/5
Quality
Analysis Summary
Valuation Consensus0/3 methods agree
Quality Score2/5.0
Framework RatingSELL
Price vs Intrinsic ValueOvervalued by 27.8%
Fair Value Range
Low$14.00
Base (IV)$109.75
High$143.45
Entry Points
Conservative$14.00
Moderate$61.88
Aggressive$109.75
Quality & Moat Breakdown
Return on Equity51.5% → 1.0/1.0
Debt LevelD/E 70 → 0/1.0
Revenue QualityGrowth 1.8%, margin Δ-1.0% → 0/1.0
Moat Strength2.5/5 → 0.5/1.0
Profit Margins13.9% → 0.5/1.0
Methodology
This analysis uses a unified valuation framework combining three methods — Discounted Cash Flow (3-scenario), Earnings Power Value, and Asset Valuation — with a quality scoring overlay. A stock needs 2/3 valuation methods to agree and a quality score ≥ 3.5/5 for a BUY rating.
Learn how this framework works →This is a personal analysis tool, not financial advice. Do your own research before making investment decisions.